"I love it here, co-workers are awesome and I love the opportunity to learn new things whether its about machining, improving reel or actually fishing.”
Russell has a true skinny water obsession, whenever an opportunity arises for fishing, you can bet he will be on a casting platform looking for his next shot. While studying at Old Dominion University, Russell served in the Army National Guard. Once he got word from his buddy that we were looking for someone to join our team, he didn’t waste any time to be apart of something he thought would be great. He was able to get a hold of Wes, (after 3 follow-ups!) and joined the team in May 2013. Russell was obessed from day one, starting as an assembler, but his sheer determination has landed him the General Manager position. He is the last touch of every reel, so our customers can experience the best from the beginning.